Based in Kolkata, Marphics is a leading PPC Advertising agency in India that provides google ad management services to help you grow faster and boost your revenue with hyper-targeted PPC advertising. Whether you want to grow traffic or escalate conversions, our proven PPC management services can help you reach your goal.
PPC, or Pay-Per-Click advertising, is one of the best digital marketing channels to target potential audiences for your business. PPC allows you to reach your most qualified customers where they are already searching for the product or services you offer. Marphics is one of the leading PPC management service providers based in Kolkata, India to deliver custom PPC campaigns to help you increase both conversions and revenue for your company to Drive Greater Brand Growth.
PPC or pay-per-click is basically an online marketing model where advertisers pay a certain amount for each time users click on their ads. This paid marketing model allows you to reach your eligible audience where they are already looking for products or services and help you gain an advantage over your competitors.
Well-optimized PPC ads appear on the top of the SERPs. Now when customers clicks on these ads they will be taken to a specific page of your website depending on the purpose of your campaign. This could be your homepage, product page or, perhaps, a landing page specifically built for this ad campaign.
When we talk about PPC, people usually think of Google PPC. However, this Pay per click model is not limited to Google search advertising and Google Display Network advertising. From social media sites like Facebook, Pinterest, Instagram to YouTube every platform uses this PPC model. There are different types of Pay per click ads available on various platforms. Let’s have a closer look at them……
Let us help you to grow your business through effective PPC campaigns. Let’s discuss how we can help you!
Determining whether SEO or PPC or a combination of both, is the best marketing approach for your business, is not a decision that can be made without fully understanding your business & target audience. It depends on various factors like the industry your business belong to, the budget you have, demographics & online activities of your target audience etc.
SEO is often referred as organic or natural lead generation process to improve organic traffic to your website & establishing your online credibility. It consists of optimizing your website so that it provides the best possible results for users and improves their ranking on search engine results pages. While SEO is considered to be the most cost effective way to build lead for your website, it has some drawbacks.
SEO is time-consuming. An Ahrefs survey found that about 95% of the pages published don’t make it into the top 10 in a year.
And most of the “lucky” websites, which manage to get there, do it in about 2–6 months. This is why many marketers rely on PPC to achieve their marketing goals in a very short time. So, if you are looking for a quick online marketing approach that promises instant result, gives you full control & flexibility PPC should be your choice.
PPC, on the other hand, allows you to drive search engine traffic by auctioning or bidding on keywords related to your product or service and presenting their ads to the right customers at the right time and in the right place. Whereas SEO delivers you free traffic, in PPC you have to pay every time someone clicks on your ads. But the reason why PPC considered to be the most effective marketing channel is that It provides you with laser-targeted visibility that speeds up the customer purchase journey and eventually improves your conversion rate.
So, both of the SEO & PPC has their own pros and cons and it works best when we integrate these two marketing channels together. It was never SEO vs PPC; each channel compliments the other when optimized properly. Combined SEO & PPC strategies not only offer maximum visibility but also drives relevant traffic to your website. But if your goal is to promote your products and services quickly and get instant results, then PPC is the right choice for you.
Marphics is leading Pay per click marketing agency in Kolkata, India. Our pay per click advertising company has helped businesses of all sizes throughout the globe to increase their revenue, build brand awareness and achieve their marketing goals. We painstakingly customize every campaign & optimize them on a regular basis t ensure that you get the best ROI from them. That is why we are the best rated PPC marketing agency in Kolkata, India. Regardless of the size or budget of your business, we leave no stone unturned to give you the best return on each penny you spend on PPC.
Pay per click is the most powerful digital marketing channel that increases your conversions and maximize your ROI. PPC ads delivers quick & effective results while helping businesses to gain greater visibility on search engines like Google or Bing, Moreover, PPC visitors are 50 percent more likely to make a purchase than organic visitors (Unbounce).
Let’s have a look on the other benefits of investing in PPC advertising services:
Since 2015, we've been supporting businesses of all sizes with our full-service-per-click advertising services to increase their revenue and achieve their marketing goals. Our complete focus is to set up high-performing campaigns that actually drive results by analyzing the data.
Marphics is a reputed PPC marketing agency in Kolkata, India that has the experience & expertise to identify opportunities and generate the best possible return on ad spend. We don't only optimize your campaigns so that they get more clicks. Because traffic to your website doesn't always convert into sales. To convert the maximum number of PPC ad visitors into actual buyers you need to have an optimized landing page with effective UX design, high converting CTA buttons, compelling ad copy, proper keyword & other PPC strategies. As you can see like all marketing efforts, it takes time, effort, and a little trial and error to reach the ROI you dreamed of. Whatever the size of your business or the PPC ad budget you have, one thing you can rest assured that if you hire us, we ensure we squeeze every last drop of revenue from the PPC ad campaign.
As a reputed digital marketing company and PPC firm in Kolkata, India, you can only expect the best PPC advertising service from Murphics to get a better online presence and achieve your marketing goals. Let's have a look, once you hire us for your PPC advertising what you can expect from us:
Our PPC advertising firm ensures that we closely monitor all the possible aspects of your PPC campaign to deliver the maximum ROI
We always maintain transparency with our clients in our detailed reports and communications
At Marphics, once you signup with our PPC service, we provide a dedicated PPC Specialist who will handle all your campaigns & address your questions
With our expertise in PPC we always make sure that you get the best ROI for every penny you spend
At Marphics, we keep yu updated with every activity & progress of the PPC Campaign at all times. Our detailed report includes conversions, ROI & campaign performance
Once you hire us for your PPC advertising, starting from setting your marketing goal to acheve it, we act as your in-house marketing agency